Advertising account executive
O’Rourke Media Group is recruiting for an Advertising Account Executive in our Philadelphia market. We’re seeking a results-driven sales professional that has a demonstrated track record of building relationships and driving new business development. We need someone that will understand and get their arms around the strength of our print and digital audience while also leveraging our internal, full-service digital agency.
OMG is the largest print newspaper group in the Philadelphia market and has aggressive plans to continue to grow and expand organically and through acquisitions. Metro Philly is a digital first news organization that continues to publish and distribute a strong print publication with high readership three times a week. In the suburbs, we publish 11 print publications that are direct-mailed monthly, supplemented by 11 hyper-local websites launched earlier this year. Together print circulation is over 180,000 and growing!
We offer an excellent, variable compensation plan with no cap, great support and training, a fun work environment and lots of autonomy.
OMG is a family-owned, diversified media company that was formed in 2018. Originally just a holding company that owned a few newspapers, O’Rourke Media Group (OMG) has established itself as an industry-leading, digital media company comprising a cutting edge digital agency and an impressive group of award-winning, hyper-local print newspapers and niche magazines. OMG now operates in eight states, 36 markets with over 50 publications and hyper-local websites. For more company information, please visit our website
Position Overview
The Advertising Account Executive is responsible for managing client relationships, developing advertising strategies, and ensuring client satisfaction. This role requires a blend of sales, marketing, and communication skills.
Key Responsibilities
- Client Management:
- Act as the primary contact for assigned clients.
- Build and maintain strong, long-lasting client relationships.
- Understand clients' business objectives and advertising needs.
- Strategy Development:
- Collaborate with internal teams to develop effective advertising campaigns.
- Present campaign proposals to clients and negotiate terms.
- Monitor campaign performance and adjust strategies as needed.
- Sales and Business Development:
- Identify and pursue new business opportunities.
- Prepare and deliver sales presentations.
- Engage in networking activities.
- Meet and exceed sales targets.
- Reporting and Analysis:
- Provide regular reports on campaign progress and results.
- Analyze data to identify trends and insights.
- Present findings to clients and internal teams.
Qualifications
- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
- Proven experience in sales or account management, preferably in the advertising industry.
- Strong communication, negotiation, and presentation skills.
- Ability to build and maintain client relationships.
- Excellent analytical and problem-solving abilities.
Skills
- Client Relationship Management
- Sales and Business Development
- Strategic Planning
- Communication and Presentation
- Data Analysis
Interested candidates should apply directly with an email message and resume to Perry Corsetti at [email protected]. Feel free to provide LinkedIn credentials as well.
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