Manager
Job Functions: Sales
Date Published: September 15, 2025
Ref#: R-96482
Remote, Hybrid or Onsite: Remote
ABOUT THE ROLE
Job Description
Please Note: For customer connectivity, this position must be located within 3 hours from Grand Rapids, Michigan
Position Summary
The Category Manager can distill insights from a variety of data sources to develop business plans that drive category and Kraft Heinz volume. This position leads all activities relating to optimizing assortment and space management for assigned categories and customers by using a broad set of analytical tools.
We are looking for a team member who will be the expert on key Kraft Heinz categories, customers’ shoppers, insight development, efficient assortment, and optimal shelf placement. The Category Manager finds opportunities and addresses both Kraft’s and the customer’s needs through the integration of research (primary and secondary), analysis, insights, reporting and presentation.
This person will apply and integrate buying dynamics such as purchase frequency, buy rate, buyer conversion and category leakage to consumer and shopper research to develop business-building recommendations. This team member will conduct assortment analysis, SKU optimization, and build planograms by using syndicated tools.
Primary Responsibilities
Draw key insights and business recommendations on distribution, assortment, pricing, and promotion by analysis of syndicated data (scanner, HH panel, Spectra, etc.)
Develop and integrate consumer, shopper and retailer insights to better advise targeted strategies, plans and decisions
Use insight resources to prioritize consumer and shopper needs and opportunities
Integrate data to develop impactful customer-specific selling stories in support of key category business building initiatives.
Liaison to internal/external supply chain in regards to efficient assortment
Lead broader space initiatives across aisle and store
Understand and apply best-practice category management process
Implement Kraft Heinz Foods shelving principles and standards
Partner with Customer Business Leads in the development of insight-based new item presentations
the full suite of tools against business issues
Conduct training of customer teams to broaden their understanding of sales information and tools available for business tracking and analysis
Qualifications
2+ years consumer package goods experience
Strong analytic / problem solving capability
Strong syndicated and panel data knowledge
Space management software skills
Good project management and training skills
Ability to comprehend and sell space management concepts within the context of category management
Strong personal computer skills especially Microsoft Office products
Solid written / oral communication and interpersonal skills
Minimum Bachelor’s degree
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
New Hire Base Salary Range:
$102,100.00 – $127,600.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Physical – Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social – Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Employee’s Home – National
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact [email protected] for assistance.
SALES AT KRAFT HEINZ
THE
CONNECTORS
Our Sales team drives multibillion dollar distribution strategies. And we do this across channels and across the whole world!
We thrive wherever consumers can meet iconic and innovative brands — in retail, on-trade, and B2B. We’re the closest people to our customers, getting our products to the right people, in the right places.
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