Manager, Pharmacy Marketing
Job Summary
As a Marketing Manager, you will develop and maintain strategic marketing initiatives and execution of activities for business units with a focus on driving top line sales and incremental growth and increasing traffic to owned websites and mobile app. THIS IS A HYBRID WORK MODEL POSITIONJob Description
- Experience Required: 5 to 10 marketing healthcare industry experience
- Experience Desired: Retail Marketing or Advertising Agency
- Education Desired: Bachelors Degree in Marketing, Communications or other related field.
Job Responsibilities
- Develop and execute the yearly plan including leading the development of creative asset and executing the marketing plan via the Marketing Channel Owners.
- Partner with in-store communications team and on grand opening, remodel and acquisition sign ordering and manage implementation process
- Stay up to date on industry trends including marketing and technologies in the pharmaceutical and healthcare industries.
- Collaborate with healthcare partners to drive awareness and offerings to our guests.
- Work in conjunction with Pharmacy Business Unit leadership team to ensure strategic initiatives are executed to highest outcome potential.
- Increase awareness of the pharmacy's brand and its services.
- Support the annual Pharmacy Marketing budget.
- Analyze results and provide actionable insights and improvement opportunities.
- Partner with Marketing Manager at times to execute the localized growth and retention tactics at a store level (underperforming stores, comp defense, etc)
About Us
At Giant Eagle Inc., we’re more than just food, fuel and convenience. We’re one giant family of diverse and talented Team Members. Our people are the heart and soul of our company. It’s why we strive to create a nurturing environment that offers countless career opportunities to grow. Deep caring and solid family values are what makes us one of the top work places for jobs in the Greater Pittsburgh, Cleveland, Columbus and Indianapolis Areas. From our Warehouses to our GetGo’s, our grocery Stores through our Corporate home office, we are working together to put food on shoppers' tables and smiles on their faces. We’re always searching for the best Team Members to welcome to our family. We invite you to join our Giant Eagle family. Come start a lasting career with us.Recommended Jobs
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