Senior Specialist, Ad Tech Services

CMI Media and Compas, Inc.
Philadelphia, PA

Description

Position at Compas

Do you thrive in a fast‑paced environment where precision, collaboration, and problem‑solving are essential? Are you energized by the ever‑evolving world of digital advertising? If so, Compas may be the place for you.

Compas is looking for a Senior Specialist, Ad Tech Services to join our dynamic and growing team. In this role, you’ll play a critical part in ensuring the flawless execution and delivery of digital ad campaigns while partnering closely with internal teams and external vendors to drive exceptional client results.

Primary Responsibilities:

  • Own the full lifecycle of digital ad campaigns, from trafficking and testing through launch, optimization, and quality assurance
  • Ensure all creative assets meet IAB specifications and platform requirements
  • Traffic and distribute ad tags to vendors on time, proactively identifying and resolving implementation issues
  • Collaborate with internal partners to resolve discrepancies across reporting, creative, and trafficking
  • Create and QA floodlight tags in Campaign Manager 360 (CM360) to ensure accurate tracking
  • Partner with Client and Media teams to ensure proper UTM implementation across tactics
  • Troubleshoot technical issues related to internal and external ad servers
  • Coordinate with third‑party vendors, including programmatic platforms, ad verification partners, and survey vendors
  • Contribute to and help maintain Ad Serving Standard Operating Procedures (SOPs)
  • Serve as a knowledge resource for ad serving technologies, including ad verification, ad blocking, programmatic, dynamic creative, and cookie deprecation
  • Provide guidance and training to junior teammates, supporting their growth and development
  • Uphold and enforce processes to ensure consistent, high‑quality execution across teams

What You'll Bring:

  • 3–5 years of experience in digital ad operations
  • At least 1 year of experience in a specialist‑level ad operations role
  • Strong understanding of ad tech fundamentals and digital advertising concepts
  • Working knowledge of Google Campaign Manager (GCM / CM360)
  • Experience working with multiple ad serving platforms
  • Proficiency in Microsoft Office (Excel, PowerPoint, Word)
  • Exceptional attention to detail and strong organizational skills
  • Clear, confident verbal and written communication skills
  • Ability to prioritize effectively, manage tight deadlines, and juggle multiple projects
  • Proactive, self‑motivated approach with strong problem‑solving instincts
  • Collaborative mindset and ability to build strong cross‑functional relationships
  • Adaptability and comfort working in a fast‑paced, evolving environment
  • Customer‑centric mindset with a commitment to high‑quality service

Why Compas?

At Compas, we believe great work happens when talented people are empowered, supported, and challenged. You’ll work alongside smart, collaborative teams, gain exposure to cutting‑edge ad technologies, and have opportunities to grow your expertise while making a real impact for our clients.

The base salary for this position at the time of this posting may range from $50,000 to $90,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://mybenefits.wpp.com/public/welcome for more details.

Posted 2026-05-27

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