Digital marketing - marketing
Thank you for your interest in joining our team! QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road®. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs.
QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community. The Opportunity Under the direction of the Affiliate Marketing Strategist, the Senior Coordinator of Affiliate Marketing will be responsible for the execution of the online affiliate marketing program for QVC. This role will be a point of contact for all placement execution and will support the Affiliate team in planning discussions related to the affiliate marketing channel and will support optimizing and testing new business opportunities to grow revenue for our evolving program. Who We Are The Affiliate Marketing team works with over 200 network partners/publishers to identify business opportunities that can be parlayed into success across the digital affiliate-marketing channel. This team executes campaigns with our partners while developing relationships with internal merchandising, ecommerce and planning teams. Affiliate Marketing is one of the leading revenue drivers in digital marketing. Your Impact- Will be part of the team that executes the holistic affiliate marketing strategy and plans to meet/exceed program goals
- Works with affiliate partners and internal teams to execute marketing strategies through placements
- Responsible for executing the distribution of top deals for earned media efforts for non-funded initiatives through the execution of the weekly newsletter within Impact Radius, the weekly deals email to top deal sites, and themed monthly newsletters within Impact Radius
- Assists in managing the teams’ intern though coaching of designated tasks
- Oversee and contribute to reporting & analysis: Daily, Weekly, Monthly reporting, and monitor spend and sales
- Attends and participates in various meetings and conference calls with Affiliate team, Marketing teams, affiliate agency and 3rd party partners
- BA/BS in merchandising, marketing, communications, or related field; or equivalent experience required
- Minimum of 1 year of professional experience, within marketing, communications, or ecommerce
- Advanced knowledge of Microsoft Office required
- Knowledge of affiliate networks (Commission Junction, Rakuten, Share-a-Sale)
- Knowledge of Impact Radius, Tableau Software, Microstrategy
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