Social Media Marketing Specialist

About the Role

Are you a fly-fishing, hunting, outdoors enthusiast who also happens to think in content calendars, captions, and campaigns? Or maybe you run your own marketing shop, have experience in sporting or outdoor travel, and are looking to take on another client that actually understands the lifestyle you market. If either of those sounds familiar, we would love to talk with you about our Social Media Marketing Specialist role at Frontiers International Travel.

This role is ideal for someone who lives and breathes outdoors travel and can translate that passion into thoughtful, authentic marketing. You will take the lead on our Sporting division’s social media presence, with a strong focus on Instagram, while also collaborating on a variety of broader marketing initiatives as needed.

About Frontiers International Travel

Frontiers International Travel was founded over 55 years ago with a focus on sporting travel, particularly fly fishing and wing-shooting experiences around the world. Over time, we expanded our expertise to include luxury leisure travel through our Elegant Journeys division, allowing us to serve clients seeking everything from remote sporting lodges to five-star cultural and experiential travel.

What sets Frontiers apart is our ability to operate both sides of the travel world under one roof. Our advisors are specialists, not generalists, and our clients benefit from deep destination knowledge, long-standing relationships with outfitters and partners, and a level of service that reflects decades of experience. Storytelling, authenticity, and relationships are at the heart of how we operate and how we market.

Key Responsibilities

• Lead social media content creation and management for the Sporting division, with primary emphasis on Instagram
• Collaborate with the Sporting Marketing Lead to develop and execute content that reflects the Frontiers Sporting brand
• Collaborate with the Sporting Marketing Lead on strategy, campaigns, and content planning
• Work closely with the Director of Sporting Sales and Sporting Travel Advisors to surface stories, expertise, content, and timely opportunities
• Assist with additional marketing initiatives as needed, which may include email campaigns, blog content, website updates, and special projects
• Maintain brand voice, visual consistency, and messaging across all Sporting marketing efforts

Ideal Candidate

• Genuine interest in fly fishing and or sporting travel, with an understanding of the culture and audience
• Experience managing and growing Instagram or similar social platforms for brands, ideally in travel, outdoor, or lifestyle spaces
• Strong writing and storytelling skills, with an eye for visuals and detail
• Comfortable collaborating with sales teams and advisors to translate expertise into compelling content
• Organized, self-directed, and comfortable working in a part-time role that may grow over time

Role Structure (Part-Time or IC)

• Part-time, approximately 15–20 hours per week, with potential to expand
• Preference for a Pittsburgh-area candidate who can be in the office on Wednesdays and work remotely the remainder of the week
• Open to part-time employees or independent contractors
• Will also consider a remote independent contractor or agency if the fit is right
• Reports to the Sporting Marketing Lead and works closely with the Director of Sporting Sales and Sporting Travel Advisors

Preferred Skills and Qualifications

• 2 years of Marketing, Advertising, or Social Media Management Experience
• Bachelors in Marketing, Communications, Journalism, or Business preferred
• Please provide writing sample, and an example of a social media account you’ve managed
• Skilled in Adobe Photoshop, Adobe Premiere Pro, Adobe InDesign, Wordpress, Microsoft Office, Mailchimp or Constant Contact, and SEO

Compensation and Benefits:

• Hourly rate: $22.00 - $25.00 per hour, commensurate with skill set experience.
• Eligibility to participate in the company's 401(k) program.

To Apply:

Respond to this posting, or email [email protected] .

Job Types: Part-time, Contract

Pay: $22.00 - $25.00 per hour

Expected hours: 15.0 – 20.0 per week

Work Location: Hybrid remote in Gibsonia, PA 15044