Student Marketeer - Carnegie Mellon University
As a Red Bull Student Marketeer, you are part of the most dynamic and empowered brand ambassador program in the world. Reporting to the local Brand Marketing Specialist, you will learn Red Bull's target group with the mission of increasing our brand image and product understanding on your campus and in your city. As a Student Marketeer, you will take part in reaching new consumers, exciting university/college students, increasing sales and managing the Red Bull brand on a student level (at your campus). This includes direct contact with consumers and customers, answering product-related questions, in addition to working at Red Bull events to provide an unforgettable brand experience for consumers. If you value flexibility in your schedule over a 9 to 5 job and love to collaborate in a creative and inclusive working atmosphere, this may be the job for you!
RESPONSIBILITIESAreas that play to your strengths
All the responsibilities we'll trust you with:
Represent the brand in a premium way through product sampling to consumers and competently answering any questions
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time
Build a tailored campus plan which engages students and brings the brand to life at the university/college
Create a network and maintain relationships with important local individuals
Promote brand engagement on your social media handles through authentic content
Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers
Build relationships with local sales account managers and ensure Red Bull is available and visible in accounts, on your campus, and in your area
Collaborate with sales to open new distribution points for Red Bull within your university/college campus and beyond
Bring the brand to life using relevant Red Bull assets to keep Red Bull top of mind in sales accounts
Ensure perfect execution of defined store standards
Deliver executional excellence by abiding by brand standards and showing love for the details in all areas of your role
Share ideas and collaborate with the team through regular face-to-face and online interactions
Plan and report your activities through the dedicated online platform promptly and with accuracy
Contribute to developing the business by providing local insights and overall opportunities
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
- Must have a valid U.S. Driver's License
- Must be at least 18 years of age
- Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
- Immersed in student life with an understanding of the collegiate landscape and local city including behind-the-scenes activities and hot-spots
- Connected with a diverse range of influential groups and individuals on campus
- Affinity for project management, working 'behind the scenes', and winning sales
- A team player, willing to represent Red Bull with branded outfits, onboard the Red Bull Mini
- University/College enrollment
- English; additional languages an advantage
- Travel 0-10%
- Permanent
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