Vice President, Content
- Lead LVPM’s integrated content strategy, ensuring alignment with organizational transformation goals.
- Oversee development of original, local, and community-generated content across TV, radio, digital, and live events.
- Serve as the strategic partner to the CEO, ensuring content priorities support revenue growth, membership, and philanthropy.
- Build and mentor a creative, collaborative, and high-performing content team.
- Drive thematic program direction, content acquisition, and production planning.
- Ensure programming reflects the needs of diverse audience segments
- Develop and scale signature programs
- Foster community-generated content and collaborations with local voices, educators, nonprofits, and civic partners.
- Personalize delivery of content through data-informed insights, newsletters, podcasts, livestreams, and interactive digital tools.
- Convene the community around critical issues, arts and culture, and educational programming.
- Expand local journalism integration across PBS39 and Lehigh Valley News.
- Collaborate with the Development and Membership team to create content-driven revenue opportunities.
- Ensure all content initiatives support sponsor, donor, and membership engagement.
- Pursue innovative distribution and partnership models with schools, businesses, and cultural institutions.
- 10+ years of progressive leadership experience in content strategy, media, journalism, or public media.
- Proven track record in multi-platform storytelling (broadcast, digital, social, live events).
- Strong editorial judgment and understanding of audience engagement trends.
- Ability to lead with vision, inspire teams, and cultivate collaborative partnerships.
- Commitment to diversity, equity, inclusion, and representing the full spectrum of community voices.
- Experience aligning content to organizational revenue and mission-driven outcomes.
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