Regional Sales Director - East

SAFR Regional Sales Director - East

Company Overview:
SAFR from RealNetworks is a unified ecosystem specializing in face-based computer vision solutions optimized for real-world performance. Building on a legacy of digital media expertise and innovation, RealNetworks has created a new generation of products that employ best-in-class artificial intelligence and machine learning to enhance and secure our daily lives. A US-based private company, RealNetworks has maintained a global presence.

Position Overview: 
SAFR is seeking a hands-on, driven Regional Sales Director (RSD) to expand our footprint across a defined geographic territory. Reporting to the Vice President, North American Sales, you will be responsible for generating new business, nurturing channel relationships, delivering demos, and driving revenue growth within high-value verticals. This role is ideal for a hunter-seller who excels at building trusted relationships and navigating complex sales cycles.

What you’ll do:

• Drive New Deals : Own and close opportunities within your territory, executing a focused, consultative, value-driven sales motion.
• Territory Expansion : Identify, pursue, and land new business in key verticals aligned with SAFR’s strengths.
• Customer Discovery : Engage deeply with prospects and customers to understand their operational and security needs.
• Demo & Solutioning : Learn the product inside and out to deliver confident demos and shape proposals that highlight our differentiated value.
• Pipeline Discipline : Maintain an accurate, up-to-date pipeline in the CRM and provide reliable forecasts to the Vice President, North American Sales.
• Channel Engagement : Build trusted relationships with key reseller partners and integrators to expand reach and drive joint success.
• Cross-Functional Collaboration : Work closely with internal teams to ensure customer success and continuous improvement.

What we are looking for:

• 7+ years of experience in access control, physical security, or related enterprise technology sales.
• Proven ability to manage and close complex sales cycles with integrators, resellers, and enterprise end-users.
• Experience bringing AI/ML or other emerging technologies to market
• Demonstrated ability to meet or exceed annual revenue targets.
• Hands-on operator comfortable rolling up your sleeves to support customers directly, from running POCs to troubleshooting workflows side by side in the field.
• Strong technical curiosity and comfort with learning and demoing new technology.
• Excellent communication, presentation, and storytelling skills.
• High integrity, low ego, and a collaborative mindset.
• CRM proficiency and strong pipeline discipline.
• Bachelor’s degree in a technical, engineering, or related field preferred.
• Willingness to travel ~50% or as needed to meet business goals
• Must live in a major metropolitan area in the Eastern United States

RealNetworks is an equal opportunity employer . All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, age, national origin, veteran or disability status. We participate in E-Verify.

Salary range $180K-$200K OTE