Videographer and Multimedia Designer
YBC currently has an opening in our Altoona corporate office for a creative and experienced videographer and photographer to serve as our full time Videographer and Multimedia Designer on our marketing team. This position will help enhance YBC's brand through engaging videos and display content that tell our company stories while bringing our business to life in content suited for multiple mediums, including TV, web, digital signage, and social media.
The successful individual will play a crucial role in supporting our marketing efforts by conceptualizing, creating, and producing engaging and high-quality visual content for broadcast, the company's multiple websites, our social media platforms, and various other marketing initiatives. The Videographer and Multimedia Designer will work with the rest of the marketing team to assist in coordinating video and photography shoots for the department, along with other media designs as-needed. They will work closely with the Marketing Manager to help develop quarterly content strategies and keep updated on content requirements. This is not an entry-level position, and we are looking for a candidate with a proven track record in videography, photography, editing and design.
The Videographer and Multimedia designer takes a lead role in conceptualizing, designing, and producing assigned video and photography projects that advance YBC's strategic marketing messages, serve vendor partner needs, meet YBC's graphic and style standards, and are completed within the designated timeframe and budget. This position demonstrates a high level of creative talent, and expertise in all aspects of videography and design, including planning, concept and message development, shooting, editing, post-production, and asset management.
ESSENTIAL FUNCTIONS OF THE POSITION:
Video Production:
- Produce a variety of video and full-motion content designed to achieve the company's strategic marketing, recruiting, fundraising, and, image-building goals including advertisements, vendor profiles, recruiting and training videos, social media video content, and more.
- Collaborate with the marketing team and manager to plan, shoot, and edit videos and photos. Help drive how content is created to fill voids and unmet needs.
- Collaborate with third party ad agencies to supply content when needed.
- Plan and film a variety of multi-camera video shoots (field and studio). Includes editing, color correcting and post-production, video file compression, and distribution.
- Build animations and edit both organic and stock footage that tells compelling on-brand narratives and effectively explains our products and services to our customers and employees. Animate engaging product demos that educate our audience on key functionality.
- Edit short and long-form videos. Film and edit content for social media, taking into consideration the platform and the audience.
- Acts as a producer/director/videographer in studio and in the field.
- Sets up and takes down cameras, microphones, lighting, props and other equipment.
- Pre-production: Storytelling / story-boarding / conceptualizing the story arc from beginning to end, sourcing gear or additional third-party support, etc.
- Production: Video and still photography - setup, shooting, ensuring good coverage, and fixing problems on the fly.
- Post-production: Editing, receiving notes and adjusting output. Coordinating details with others in the Marketing team.
Photography:
- Capture compelling and visually appealing high-quality digital photographs for marketing materials, to meet recruitment, marketing, web, and news coverage needs.
- Edit photos using Adobe Lightroom and Photoshop to meet marketing standards.
- Collaborate with the Marketing Manager to ensure consistent visual branding.
- Fulfills other photography duties as assigned.
Project Management:
- Manage multiple projects simultaneously, ensuring timely completion and adherence to project goals.
- Assist in coordinating video and photography shoots, including location scouting, talent coordination, and equipment setup.
- Develop and maintain a video and animation content library system to ensure all appropriate parties have access to content and adhere to brand/motion guidelines.
- Maintain video equipment, ensuring it is in good working condition. Recommend upgrades and additional gear when needed to the marketing manager.
Qualifications Required:
- Bachelor's degree in the arts, film, media production, design, or a related field preferred.
- 4-6 years of proven experience in motion/graphic design, animation, 3D animation, and video pre- and post-production across multiple verticals/industries and brands.
- Advanced-level knowledge of Adobe Creative Suite Including Premiere CC, Adobe After Effects, Photoshop, and other motion graphics technology. InDesign and Illustrator are a plus!
- Strong understanding of typography, color theory, and other fundamental art/design skills.
- Able to ideate and execute custom graphics that transmit ideas across multiple platforms/channels, effectively connecting with varying audiences.
- Working knowledge of the best types of videos for a variety of social media platforms, including YouTube, Instagram, TikTok, and Facebook.
- Excellent written and verbal skills to be able to communicate clear and error-free content for produced advertisements that reflect the company's voice.
- Work alongside our other company departments to prepare vendor and company content for release to our customers and internal employees.
- Regular and predictable work performance.
- Ability to work under fast-paced conditions.
- Ability to make decisions and use good judgment.
- Ability to prioritize various duties and multitask as required.
- Ability to travel to various store locations for shoots. Must have a valid driver's license.
- Ability to lift and transport marketing gear and materials weighing up to 50 lbs.
- Additional duties as assigned.
Additional Skills Preferred:
- Intermediate Excel skills
- Graphic Design knowledge in production of graphics for print and digital media platforms
- Experience building a product photography/videography studio
- Website management experience including HTML experience helpful but not required.
PLEASE NOTE: You will be asked for a demo reel/portfolio, and may be required to develop short sample content as part of the interview process.
Submit your resume and demo reel/portfolio with your application today!
YBC offers a benefits package that includes:
- Competitive pay.
- Health insurance.
- 401(k) program.
- Employee stock ownership program.
- Employee discounts.
- Paid vacation and holidays.
Your Building Centers is an equal opportunity employer. In compliance with federal and state laws, qualified applicants are considered for employment without regard to race, color, religion, gender, national origin, marital status, sexual orientation, veteran status or disability, which, with or without a reasonable accommodation, would not prevent an applicant from performing all of the essential functions of the relevant job.
All new full-time employees have a 90-day waiting period before being eligible for benefits.
Job Type: Full-time. Not a remote position.
Job Type: Full-time
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Ability to Relocate:
- Altoona, PA 16601: Relocate before starting work (Required)
Work Location: In person
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