Business Development Specialist
Griffin Resources is recruiting on behalf of Always Best Care Senior Services for an on-site Business Development Specialist in Downingtown, PA.
COMPANY OVERVIEW
Since 1996, Always Best Care has helped families with non-medical in-home care and assisted living placement services. Always Best Care clients receive extraordinary care in an inspiring environment with caring people. We hire employees who are inherently courteous and polite and treat all clients with the highest level of respect and professionalism.
JOB SUMMARY
Always Best Care Senior Services is seeking a dynamic and entrepreneurial-minded Business Development Specialist. The ideal candidate will play a crucial role in promoting our services, driving referral growth, and expanding our brand presence within the community.
This is a field-based role, with a primary focus on in-home care and as needed assisted living placement referral activities. The ideal candidate will be an articulate, professional, and persuasive communicator who is at ease presenting our services to both professional audiences and families in need of care.
***MUST CURRENTLY RESIDE IN LANCASTER OR CHESTER COUNTY ***
KEY RESPONSIBILITIES
- Relationship Building: Develop and nurture strong relationships with key referral sources. Regularly visit skilled nursing facilities, doctor's offices, hospitals, and other potential referral partners to introduce Always Best Care and build brand awareness.
- Referral Outreach: Conduct outbound marketing activities to engage with referral sources and drive referral growth by maintaining meaningful conversations and providing timely follow-ups. This includes in-person visits, phone calls, emails, and participation in community events.
- Sales & Marketing: Actively promote our services to obtain potential referral sources, ensuring they understand the unique benefits of non-medical senior care.
- Collaboration: Work closely with the Client Services, HR departments, and other team members to ensure cohesive marketing strategies. Support the intake team by parsing leads and ensuring potential clients are followed up with promptly.
- Creative Event Planning: Develop and implement innovative marketing strategies, including community events, to subtly promote Always Best Care services.
CANDIDATE PROFILE
- Experience: Prior experience in sales, marketing, or community relations, preferably within the senior care or healthcare industry. Entrepreneurial experience is highly valued.
- Life Experience: A candidate who has personal experience caring for an older parent or family member will have an advantage in understanding the needs of our clients.
- Skills: Strong communication skills, both verbal and written, are essential. The candidate should have a professional appearance and be proficient in Microsoft Office.
- Attributes: The ideal candidate is a self-starter with a passion for senior care, who can work independently in the field and is motivated to exceed sales targets. They should be comfortable working outside of traditional business hours as needed.
SKILLS & QUALIFICATIONS
- Minimum of 3 years of experience in sales and marketing with homecare, hospice homecare or senior services preferred.
- Results-driven, confident, and competitive with a strong motivation to exceed goals.
- Exceptional interpersonal skills with the ability to build rapport, influence others, and foster trust across diverse audiences.
- Compassionate and mission-driven, passionate about improving the lives of seniors with integrity and discretion.
- Excellent oral and written communication skills, including strong presentation abilities and active listening.
- Demonstrates sound judgment, effective decision-making, and creative problem-solving skills.
- Must be resilient, persistent, and comfortable navigating regular pushback from referral partners while maintaining professionalism and optimism.
- Highly organized with strong planning, follow-up, and time management capabilities.
- Comfortable working independently and collaboratively in fast-paced, small team or start-up environments.
- Adaptable and proactive in ambiguous or evolving situations, skilled at building and improving processes and systems.
- Maintains a professional appearance and demeanor consistent with client-facing roles.
- Proficient in Microsoft Office Suite and willing to learn agency-specific tools and applications.
- Basic understanding of medical terminology related to senior care and rehabilitation preferred.
- Willingness to complete relevant training and certifications within the first 6 months of employment.
- A valid driver’s license, reliable transportation, and current auto insurance are required.
EXPECTATIONS:
- The successful candidate will immerse themselves in the role with passion and dedication, contributing to the growth and success of Always Best Care’s private pay services.
- This role requires consistent in‑person field outreach, including drop‑by visits, even in challenging weather.
- Must be comfortable working outside traditional business hours when needed to attend events or meet referral partners.
Always Best Care Senior Services is an equal opportunity employer.
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