Executive director

Moravian University
Bethlehem, PA

*CLASSIFICATION: * Administrative

DEPARTMENT: Undergraduate Admissions

FLSA STATUS : Exempt

SUPERVISION RECEIVED: Works under the direction of the Associate Vice President of Enrollment (AVPE) and is a member of the Enrollment & Marketing Leadership Team.

SUPERVISION EXERCISED : Undergraduate Admissions Department, Enrollment Operations Department, Financial Aid Department, and Campus Visit Office.

*POSITION SUMMARY: * Moravian University is on the rise---and we're looking for a bold, student-centered leader to help shape the future of our undergraduate experience. As our next Executive Director of Undergraduate Admissions (EDUA), you'll drive strategy, innovation, during a time of historic momentum and growth.

Reporting to the Associate Vice President of Enrollment and serving as a key voice on the Enrollment and Marketing leadership team, the EDUA will lead the charge in attracting and enrolling the next generation of Moravian students. You'll oversee a talented and mission-driven admissions team, direct a well-resourced recruitment and territory management strategy, and collaborate closely with campus partners---especially in financial aid and enrollment operations---to deliver a seamless and student-focused experience.

We're looking for a visionary leader who brings energy, insight, and authenticity to everything they do. You understand the power of storytelling, the importance of data-informed decisions, and the value of building strong relationships---on campus, in the community, and across the higher ed landscape.

This is more than a leadership role---it's a chance to make a lasting difference. If you're ready to elevate your career and help students discover their path at a university that's redefining what's possible, we want to hear from you.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES:

  • Lead with purpose. Provide visionary leadership, support, and mentorship to a high-performing Undergraduate Admissions team.
  • Foster a team environment rooted in collaboration, accountability, innovation, and continuous learning---with a clear focus on results and mission.
  • Represent Undergraduate Admissions in leadership meetings and contribute meaningfully to the overall strategic direction of the Division of Enrollment and Marketing.
  • Stay ahead of the curve. Monitor enrollment trends, shifting demographics, and competitor behaviors---using insights to drive innovation, optimize outcomes, and uncover new markets.
  • Own the recruitment funnel. Oversee all aspects of the undergraduate admissions lifecycle---from student search and territory management to unforgettable campus visit experiences, application volume, and yield strategies.
  • Understand the dollars and the data. Maintain fluency in financial aid programs and how they shape student access, affordability, and decision-making.
  • Partner closely with the Financial Aid and Enrollment Operations teams to ensure seamless, student-friendly admissions and financial aid processes while maintaining a strong understanding of financial aid programs and their role in supporting student enrollment and access.
  • Elevate the message. Partner with Marketing and Communications to craft compelling, authentic outreach across print, digital, and social platforms.
  • Be Moravian's story in motion. Serve as a passionate ambassador at campus events, high schools, college fairs, national conferences, and in partnership with community-based organizations.

*QUALIFICATIONS: * A baccalaureate degree in an appropriate field is required; master's degree preferred. Candidates should have 10+ years in enrollment management, with demonstrated leadership experience in undergraduate admissions. Candidates must demonstrate the ability to thrive in a fast-paced, evolving environment, possess excellent collaboration skills, and have a proven track record in meeting or exceeding enrollment goals. Experience working with integrated technology systems (particularly CRM platforms) is strongly preferred. Excellent verbal, written, and interpersonal skills are essential, along with a strong commitment to customer service and being a trusted ambassador of the Enrollment and Marketing Division mission and goals. The position requires a flexible work schedule, including evenings and weekends, to best accommodate prospective student needs.

*TO APPLY: * Qualified candidates should attach their cover letter and resume to the online application by clicking "Apply Now". Please attach documents as a PDF file.

Moravian University will not sponsor applicants for a U.S work visa for this position.

About Us

Moravian University's mission is to prepare individuals for reflective lives and leadership in a world of change. In support of this mission, we are dedicated to fostering an educational and professional environment that is enriched by individuals of varied backgrounds, experiences, and perspectives.

As part of Moravian University's institutional values, all employees contribute to upholding our Community Standards and Expectations, which emphasize respectful engagement, accountability, inclusion, and lifelong learning.

Moravian University is an equal opportunity employer and does not tolerate discrimination, harassment or retaliation against any applicant for employment or admission on the basis of a characteristic protected by federal, state or local laws. Please see Moravian University's Equal Opportunity and Title IX nondiscrimination statement for additional information.

*Please visit moravian.edu/benefits to review benefits offered at Moravian University

WORK ENVIRONMENT:** The work environment characteristics described here are representative of those encountered while performing the essential functions of this job.

The individual is routinely exposed to indoor conditions, minimum outdoor weather and temperature extremes, and moderate noise level.

We welcome applicants of all abilities and are dedicated to fostering an inclusive work environment. If you need any accommodations during the hiring process or in your role, we encourage you to reach out to Human Resources at [email protected] or 610.861.1527?. View the standard physical demands for positions at Moravian University?.

The specific statements shown in each section of this description are not intended to be all-inclusive. They represent typical elements and criteria necessary to successfully perform the job.

*Please visit this link to review the benefit eligibility status associated with this position.

ABOUT THE ORGANIZATION

Moravian University offers students a private education they will not find anywhere else: personal attention and preparation for life with a record of success longer than our nation's history. Located in Bethlehem, Pennsylvania and offering undergraduate and graduate degrees th

Posted 2025-10-06

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