Salesforce product manager

Job Description

Day to Day:

Insight Global is seeking a Product Manager for a large local client. As the Digital Product Manager, Marketing & Data Cloud, you will help shape and execute our strategy to optimize customer engagement, retention, and acquisition. You will play a critical role in leading the deployment and adoption of Salesforce Marketing Cloud across multiple business units worldwide. This is a key role within a 3-person product team (Sales, Service, and Marketing/Data Clouds), responsible for leading the deployment and ongoing evolution of Marketing Cloud and Data Cloud across multiple business units.

You will partner with an external implementation partner and cross-functional teams including Digital Marketing, Service, Sales, Commercial Excellence and IT to drive a successful enterprise rollout, ensuring scalability, consistency, and adoption. Post-deployment, you will own the Marketing & Data Cloud roadmap, shaping its evolution in line with customer needs, business objectives, and industry best practices.

This is a unique opportunity to define how the company engages with customers, leveraging data-driven insights to deliver personalized, omnichannel customer experiences.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:

Skills and Requirements

Must Haves:

• Bachelor's degree in Business, Information Technology, or a related field (or equivalent experience).

• Proven experience as a Product Owner / Product Manager with responsibility for Salesforce Marketing Cloud and/or Data Cloud Big emphasis on Data Cloud (the team is really lacking that)

• Proven track record of managing Salesforce projects and delivering measurable business outcomes.

• Strong understanding of Marketing Cloud features (journey builder, email studio, mobile studio, personalization, automation, customer journeys) and Data Cloud capabilities (customer data unification, identity resolution, segmentation, activation)

• Hands-on experience capturing and prioritizing user stories in an agile framework

• Experience with Agile and/or Scrum methodologies.

• Experience writing user stories (completely on their own, from scratch) Plusses:

• Salesforce certifications (e.g., Marketing Cloud Consultant, Data Cloud Consultant, Administrator, Business Analyst, Product Owner) strongly preferred.

• Knowledge of data governance, consent management, and privacy regulations (GDPR, CCPA, etc.).

• Familiarity with integration of Marketing Cloud and Data Cloud with ERP, analytics, and third-party tools.

• Prior experience working in marketing, digital engagement, or data strategy roles is a plus.