Director of - school
DIOCESE OF ALLENTOWN St. Jane Frances de Chantal School, Easton Position Description
Job Title: Director of Advancement FLSA: Non- Exempt Job Status : Part-Time Reporting Functions: Reports to Principal Job Function: Directs fundraising, marketing and advancement programs for St. Jane Frances de Chantal School. This includes but is not limited to, the annual appeal, annual auction and elementary school bonding programs as well as managing alumni relations and overseeing the school's endowment fund. Duties And Responsibilities- Create an advancement program that will include the re-branding of St. Jane Frances de Chantal. Establish an advertising campaign for promotion of the school.
- Create new marketing materials that can be used in conjunction with the school website; generate all school promotional materials, including school website materials; keep website current for Advancement/Alumni sections.
- Utilize the school website to create an on-line giving program
- Promote social media engagement (i.e. Facebook, Twitter, etc.) around the school for both alumni and current parents. Monitor for messages containing negative or inappropriate language.
- Create and maintain a donor database.
- Create and maintain an alumni database to be utilized for annual giving efforts.
- Provide public relations and keep the media informed of school news including student accomplishments, special programs, alumni functions and other events.
- Create and oversee a Planned Giving program; oversee Grant Writing.
- Oversee the scholarship program for the school.
- Create and oversee a tracking system for prospective students; conduct follow-ups.
- Conduct tours and Open houses at the school for prospective students and parents.
- Act as a liaison to the Esthetic Committee.
- Create a program that improves teacher communication concerning the marketing of the school.
- Maintain contact with the Diocese of Allentown Office of Stewardship and Development.
- Keep abreast of the latest in advancement techniques and utilize the same in growing fundraising opportunities.
- Any other duties as assigned by the Principal.
- Bachelor's degree in public relations, communications or a related field.
- Certified Fund Raising Executive (CFRE) certification is a plus.
- Experience in marketing/ development field preferably in a school environment and in a supervisory or Management capacity.
- Extensive knowledge of development/fundraising concepts and appropriate solicitation techniques.
- Proficiency in word processing, database management, as well as other business and office equipment.
- Ability to interact with diplomacy and tact amid donors and diverse groups.
- Excellent organizational and communication skills.
- Ability to communicate effectively both orally and in writing
- Must exhibit a high degree of integrity, loyalty, dependability, and have a strong work ethic. Position continually requires demonstrated poise, tact and diplomacy.
- Must possess a high level of interpersonal skills to handle sensitive and confidential situations.
- Must be able to work independently and proficiently.
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