Vice President of Sales

Aligned Solutions is leading a Retained Search for a Private Equity backed company. This company is seeking a Vice President of Sales that will lead the company’s sales function by driving new business growth while also managing and developing an existing team of sales professionals. This role combines direct selling, team leadership, and sales strategy, making it ideal for a proven seller who enjoys coaching others and building scalable sales operations.

This leader will work closely with executive leadership, creative, and delivery teams to ensure revenue goals are met while maintaining strong client relationships and a high-performing sales culture.

Key Responsibilities

Sales Leadership & Team Management

· Lead, coach, and manage a team of sales professionals, setting clear expectations, goals, and performance standards.

· Conduct regular one-on-ones, pipeline reviews, and performance evaluations.

· Provide ongoing coaching on consultative selling, prospecting, deal strategy, and closing techniques.

· Foster a collaborative, accountable, and results-driven sales culture.

· Identify development needs and implement training or performance improvement plans as needed.

Sales Strategy & Execution

· Own the overall sales strategy, ensuring alignment with company growth goals and market positioning.

· Establish and manage sales targets, forecasts, pipeline metrics, and reporting.

· Refine and optimize the sales process from lead generation through close and client handoff.

· Ensure consistent use of CRM tools, accurate forecasting, and disciplined pipeline management.

Business Development & Revenue Growth

· Personally manage and close key strategic opportunities.

· Identify and pursue new markets, industries, and target accounts.

· Lead proposal development, pricing strategy, and pitch presentations in collaboration with creative and operations teams.

· Represent the company at trade shows, industry events, and networking opportunities.

Cross-Functional Partnership

· Partner closely with creative, project management, and production teams to align client expectations with delivery capabilities.

· Ensure smooth transition from sale to execution, maintaining client confidence and satisfaction.

· Share market insights and client feedback to help refine service offerings and pricing models.

Qualifications & Experience

· 8+ years of sales or business development experience, with at least 3–5 years managing sales teams.

· Proven success selling creative services, experiential marketing, trade shows, events, or related solutions.

· Demonstrated ability to lead, motivate, and develop high-performing sales teams.

· Experience improving or scaling sales processes and performance.

· Strong executive presence and communication skills.

· Strategic thinker with a hands-on, player-coach mindset.

· Comfortable operating in a fast-paced, entrepreneurial environment.

For additional information please contact Ashley Gomez, [email protected]