Web Content Manager

Robert Half
Philadelphia, PA

Job Description

Job Description

We are looking for a skilled Web Content Manager to join our client in Philadelphia, PA. This role requires a creative and analytical individual who excels in managing website content, optimizing user experiences, and leveraging content strategies to support organizational goals. If you are passionate about web development and crafting engaging online experiences, this position offers an exciting opportunity to make a significant impact.

Responsibilities:

• Develop, manage, and maintain website content using WordPress and other content management systems.

• Create and optimize landing pages to enhance user engagement and conversion rates.

• Implement A/B testing strategies to evaluate and improve UX functionality.

• Collaborate with stakeholders to align web content with organizational goals and strategies.

• Monitor and analyze website performance to identify areas for improvement.

• Ensure website content adheres to SEO best practices to increase online visibility.

• Coordinate web development projects, ensuring timely and accurate implementation.

• Write, edit, and publish high-quality content that resonates with the target audience.

• Conduct regular audits to ensure web content is up-to-date and functioning properly.

• Provide technical support and troubleshoot issues related to website functionality.

• Proven experience in web content management and development, particularly with WordPress.
• Strong understanding of content management systems and website maintenance best practices.
• Expertise in writing and editing web page content for diverse audiences.
• Familiarity with A/B testing methods and UX optimization techniques.
• Knowledge of SEO principles and strategies to enhance online visibility.
• Ability to analyze website performance metrics and implement improvements.
• Excellent organizational skills and attention to detail.
• Strong communication skills for collaborating with cross-functional teams.
Posted 2025-07-26

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