Marketing and Training Coordinator/WEDnet Program Coordinator
Type of Employment: Full Time
Bargaining Unit: SCUPA
FLSA: Non-Exempt
Salary Range: Starting salary - $47,453
Position Classification: Grant Funded Program Coord 1
Department: Small Business Development Center Job Summary / Basic Function: Marketing and Training Coordinator:
- Coordinate and oversee training and marketing activities.
- Plan, organize, and advertise/market seminars that respond to small business needs according to the policies and procedures of the Pennsylvania SBDC and PennWest University.
- Draft program description and support development of training collateral.
- Coordinate and create marketing materials, to promote the program and its training events.
- Secure services of professional speakers to present the training webinars and seminars.
- Present information as a speaker at seminars and other partnership seminars.
- Select site locations in the ten-county area and negotiate with facilities for date, price, and other needed services.
- Compile information for seminar and center brochures and coordinate preparation of brochures.
- Determine target market and distribution patterns for individual seminar brochures and all center publications. Coordinate distribution of marketing material.
- Act as a representative at training events and other official events.
- Prepare information for news releases on individual seminars and center activities and coordinate the release with University Public Relations office.
- Coordinate business workshops, registrations, seminar payments, etc. and assist with documentation for reports and evaluations.
- Coordinate and market sponsorships
- Coordinate social media to engage with funders, partners and legislators
- Coordinate website updates with the Lead Office
- Act as a liaison with public agencies, governmental bodies, business associations, chambers of commerce, and for-profit businesses in the preparation of specific events and center marketing strategies.
- Compile and organize event documentation as required by the SBA and/or PASBDC policies and procedures.
- Performs other related work as required by the director or assistant director.
- Coordinates program activity for Pennsylvania Western University's allocated funding.
- Coordinate all activities related to Pennsylvania Western University's WEDnetPA funding allocation, including application support, contract management, and compliance
- Promote and educate businesses about the WEDnetPA program through outreach, events, and stakeholder engagement
- Guide businesses through the application and reimbursement process, ensuring alignment with program guidelines and timelines
- Serve as a liaison between employers and educational institutions to assess training needs and ensure program alignment
- Coordinates contracts and budgets in accordance with Statewide Office (SWO) parameters, including invoicing and documentation
- Navigate ISAAC to monitor training progress and submit final applications and invoices for approval
- Monitor training outcomes, maintain records for audits, and prepare reports for stakeholders and state agencies
- Build and maintain relationships with regional economic development organizations, chambers of commerce, and workforce boards
- Attend the annual WEDnetPA conference and participate in statewide meetings and trainings
- Renew WEDnetPA certification annually
- Perform other duties as assigned by the SBDC director or assistant director.
- Proficiency in Microsoft Office Suite (Word, Excel, Outlook) Canva, and online database systems.
- Proficient in managing social media marketing on all selected platforms appropriate for the SBDC and WEDnet.
- Ability to manage multiple projects, meet deadlines, and work independently with attention to detail.
- Strong understanding of employer-based training, economic development, or state-funded programs.
- Strong organizational and project management skills; ability to work independently; and strong written, oral, and proofreading skills.
- Associates degree in business administration, marketing or related field of study.
- Experience working with WEDnetPA, DCED programs, or other state-funded workforce initiatives.
- Familiarity with employer engagement, training reimbursement systems, or contract administration.
- Knowledge of Pennsylvanias workforce and economic development network.
Is travel to other PennWest campuses required for this position? If so, how often?
No, but travel is required for training events and WEDnet company verification. Work Hours: 8:30am - 4:30pm
Posting Date: 03/26/2026
Closing Date: 4/10/2026
Open Until Filled: Yes Diversity Statement: PennWest Universitys Office of Community, Opportunity, Responsibility, and Engagement ( CORE ) provides strategic leadership in fostering a campus environment grounded in dignity, belonging, and opportunity for all students, faculty, and staff. Through comprehensive programs and collaborative partnerships, CORE advances student success, cultivates academic and leadership development, and strengthens community engagement in alignment with the universitys mission. ADA Statement: To request reasonable accommodation to participate in the job application or interview process, contact Amy Salsgiver, ADA Coordinator, [email protected] ; 814-393-2109. Pennsylvania Western University complies with federal and state disability laws and makes reasonable accommodations for applicants and candidates with disabilities. EEO Statement: Pennsylvania Western University of Pennsylvania is committed to providing equal access to all individuals and prohibiting any form of discrimination and harassment on the basis of race, color, religion, national origin, ancestry, sex, age, marital status, familial status, sexual orientation, gender identity and expression, pregnancy, genetic information, disability, status as a veteran, or any other characteristic prohibited under Title IX of the Education Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, the Americans with Disabilities Act of 1990, and other pertinent state and federal laws and regulations. Direct inquiries to the Title IX Coordinator, 423 Becht Hall Clarion Campus 16214-1232; email [email protected] or phone 814-393-2109. Inquiries may also be directed to the Director of the Office for Civil Rights, Department of Education, 330 Independence Avenue, SW, Washington, DC 20201. To apply, please visit jeid-140b412a20b34282983c65630900d329
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