Manager, GTMx & Customer Analytics

Role Summary

The Manager, GTMx & Customer Analytics delivers hands-on analytics to inform go-to-market (GTMx) decisions across the US Hospital business. This individual will pull, engineer, and operationalize data from enterprise warehouses, build reproducible analytics workflows in Python/SQL, and partner closely with marketing, sales, and customer-facing strategy teams to measure GTMx impact, maintain scorecards/trackers, and deliver actionable insights. In addition, the manager will perform ad-hoc analyses to address emerging business questions and support strategic initiatives as needed. The role is a key member of the hospital analytics team.

Key Responsibilities

• Data Acquisition, Engineering, and Operationalization

• Build and maintain data pipelines: ingest, cleanse, join, and model datasets from enterprise data warehouses (e.g., commercial, customer, contracting, omnichannel, call activity) to create analysis-ready tables/views for GTMx use cases.

• Develop reproducible Python/SQL notebooks & jobs (version-controlled) for team use; implement data quality checks.

• Support creation of feature stores / curated datasets for predictive models and scorecards aligned to hospital KPIs.

• GTMx Analytics & Measurement

• Translate GTMx hypotheses into measurable constructs; assist in designing A/B tests, KPI frameworks, and analyses to quantify customer impact.

• Build and maintain scorecards, trackers, and dashboards (e.g., Power BI) for GTMx performance at account/segment levels; automate refresh and alerts.

• Collaborate with Customer-Facing Strategy & Deployment to support definitions, targets, and thresholds for GTMx KPIs.

• Targeting, Segmentation, and Predictive Analytics

• Develop customer segmentation using statistical and ML techniques (e.g., clustering, uplift modeling) to improve targeting and next-best-action.

• Run predictive analytics (propensity, churn risk, demand forecasting) that inform GTMx tactics and portfolio pull-through.

• Test and evaluate new customer data assets prior to operational rollout; document performance and integration recommendations.

• Insight Delivery & Cross-Functional Partnership

• Convert analyses into clear, decision-oriented narratives for sales, marketing, and leadership (written memos and PowerPoint visualizations).

• Collaborate with portfolio marketing, sales operations, and account teams to operationalize insights (playbooks, targeting lists, cadence, enablement materials).

• Support launch readiness and in-market optimization for priority brands through analytics sprints and KPI tracking.

• Ways of Working & Excellence

• Uphold analytics craftsmanship: code reviews, documentation, reproducibility, and governance.

• Adhere to data privacy and compliance standards when handling customer and commercial data; ensure secure access patterns and approved sharing.

Tech Stack

• Cloud Data Warehousing: Snowflake (primary), AWS S3 (secondary)

• Data Science & Analytics: Dataiku DSS, Python (pandas, numpy, scikit-learn), SQL

• Workflow & Transformation: Apache Airflow, dbt

• Visualization & Reporting: 1. Tableau 2. Dataiku

• Self-Service Analytics: Alteryx Designer

• Version Control: GitHub, Collibra

• Security & Compliance: MFA, Programmatic Access Tokens, GDPR/HIPAA

Candidates should demonstrate hands-on experience with Snowflake, Dataiku DSS, Python, and Power BI, and be comfortable working in a hybrid cloud/data environment. Familiarity with workflow orchestration (Airflow), data modeling (dbt), and BI tools (Tableau, Alteryx) is preferred. Experience with Pfizer's analytics platforms or similar enterprise environments is a plus.

Qualifications

Required

• BA/BS in a quantitative field (e.g., Statistics, Data Science, Economics, Computer Science)

• 4+ years in commercial analytics, data science, or sales/marketing analytics (pharma/biotech/med-tech preferred) with demonstrated hands-on data engineering and modeling experience

• Strong Python (pandas, numpy, scikit-learn, Snowflake Python Connector), SQL (analytic functions, optimization), and data-pipeline skills (ETL/ELT); proficiency building production-grade notebooks/jobs

• Fluency with BI/visualization tools (Power BI/Tableau) and Excel; ability to produce executive-level insights and presentations

• Effective communication and stakeholder management; ability to translate complex findings into clear recommendations

Preferred

• Prior experience in Hospital / Generic Injectables analytics or US hospital customer datasets preferred, but not required

• Familiarity with cloud data warehouses (e.g., Snowflake/Redshift/Synapse), workflow orchestration (Airflow/Azure Data Factory), and Git-based development

• Experience deploying ML workflows for segmentation/propensity and integrating outputs into sales/marketing systems

• Knowledge of contracting/pricing data structures and customer hierarchies common to hospital and IDN accounts

• Comfort operating in a matrix environment and collaborating with third-party analytics vendors

Position Level & Structure

• Individual contributor; no direct reports

• Reports to Director, Commercial Excellence & Customer Analytics - US Hospital; collaborates with Customer-Facing Strategy & Deployment, Sales Ops, Portfolio Marketing, and Digital/Data teams

PHYSICAL/MENTAL REQUIREMENTS

• Ability to perform complex data analysis. Python, Excel, and SQL are a must for this position

Work Location Assignment: Hybrid

Other Job Details:

Last day to apply: January 19, 2026

The annual base salary for this position ranges from $99,200.00 to $160,500.00.* In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 12.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

• The annual base salary for this position in Tampa, FL ranges from $86,800.00 to $144,600.00.

Relocation assistance may be available based on business needs and/or eligibility.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

EEO & Employment Eligibility

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.

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